Overview SEO isn’t just about expertise—it’s about experimentation and learning. While theories and best practices exist, the real breakthroughs happen through hands-on testing. This case study documents a small experiment I conducted on a low-traffic food niche website. The site initially had:✅ 200 monthly clicks ✅ Low CTR (0.8%) ✅ Poor engagement metrics Instead of…
What is the Role of Historical Data in Search Rankings? Historical data plays a key role in determining search rankings, a concept that has been deeply explored in Semantic SEO strategies and detailed in Google’s patent US7346839B2, titled “Information Retrieval Based on Historical Data.” This article examines how historical data impacts rankings, combining insights from…
This SOP provides a detailed guide on creating an effective topical map by leveraging Koray Tugberk GUBUR framework. It aims to help content strategists and SEO professionals enhance their site structure and semantic relevance, ultimately improving search engine performance and user engagement. 1. Identify the Source Context Identifying the source context is crucial because it…
In the world of semantic SEO, attribute evaluation plays a critical role in building topical authority. One of the most effective frameworks for attribute evaluation is a Koray Tugberk GUBUR methodology, which revolves around Prominence, Popularity, and Relevance (PPR Score). This structured approach provides a way to evaluate the importance of different attributes in relation…
This is the concept I have taken from lecture 55 of the topical authority course of Koray Tugberk GUBUR and explained with a detailed breakdown for easy understanding. We all know how important language is in what we do, whether it’s SEO, content writing, or building those all-important topical maps. But have you ever stopped…
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